Well, competition doesn’t really just heated up the market but it also serves as a wake up call for all the companies to develop and improve their existing products in order to be in advantage. And maybe, that is what the Apple Company needs to do after placing third for their market share on smartphones’ operating systems. Yes, the Apple iPhone OS had been outdone by Google’s Android OS after the latter got the 2nd position and with RIM’s Blackberry OS still leading the race.
The said standing was based on the research conducted by NDP Groups Mobile, a leading provider of reliable and comprehensive consumer and retail information for a wide range of industries. NDP had conducted an online consumer research survey over the 150,000 US consumers and the said surveys were based on a nationally balanced and demographically representative sample. Based on the market research firm’s survey, Android OS had earned the 2nd spot over US smartphone market for the first quarter of this year. The survey indicated that Apple OS got only the third place with 21% market share, next is Android OS with 28% market share and still on top is RIMS OS with 36% market share.
It had been really visible that since the 3rd quarter of 2009, Android had been starting to9 rise. Also, it is surprising that only the market platform of Android is gaining market share while other mobile platforms are falling.
The gradual increase in the market share of Android may be attributed to the series of Google’s strategy for an open source mobile operating system. Also because of it having a strong carrier support and promotion like being in Droid, Droid Eris and Blackberry Curve which are all flying off the shelves. The Verizon Wireless which is the carrier for this mobile phones made it possible for the Android top take the lead because of its 2-for-1 sale which also brought them to the 2nd spot in the smartphone market share with 30% beating T-Mobile with 17% and Sprint’s 15% market share but still next to the leading AT &T with 32%.
Apple spokesperson Natalie Harrison had said that the survey was only based on the 150,000 consumers on not even half of the 85 million iPhone and iPod touch users so it’s not that alarming for them. On the last fiscal quarter released by Apple, it posted a profit of $3.07 billion on revenue of $13.5 billion.
On its last fiscal quarter, Apple posted a profit of $3.07 billion on revenue of $13.5 billion. The company sold 8.75 million iPhones in the quarter, representing 131 percent unit growth over the year-ago quarter. Apple also more than doubled its sales of iPhones, having total sales of 8.5 million phones in the quarter and had its global market share grow to about 16%.
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Tags: android, android won over iphone OS, Apple, google, iphone OS
